Heze Peony Flower Pastry Unveiled at the 2024 Asia International Food Exhibition

定陶区委宣传部2024-06-27 09:46

　　Recently, Daoxiangcun Group brought dozens of traditional Chinese pastries with Heze's unique flavors, including Peony Flower Pastry, Rose Flower Pastry, Tao Su (Crispy Cookie), Mung Bean Ice Cakes, and Zongzi (sticky rice dumplings), to Bangkok, Thailand, to participate in the "2024 Asia International Food Exhibition." The exhibition attracted buyers from dozens of countries and regions, including the United States, Thailand, Malaysia, and more, to visit the exhibits and conduct business negotiations.

　　Dong Kezhi, the Director of the Overseas Business Department of Daoxiangcun Group, told reporters, "Every time we make our appearance on the international stage, traditional Chinese pastries represented by Peony Flower Pastry always catch the attention of overseas Chinese and buyers from various countries. Nowadays, Daoxiangcun's products have been exported to nearly 50 countries and regions across six continents, allowing more and more overseas consumers to understand the profound Chinese culture through Chinese cuisine, making "the taste of China" became a " cultural card" that is active on the world stage."

　　It is reported that since the beginning of this year, Dingtao District of Heze City has used handmade cuisine as a carrier, relying on various activities such as promotion, exhibitions, and experiences, to spread traditional Chinese culture in Russia, Bulgaria, Japan, and other countries. It has also encouraged well-known Chinese brands such as "Daoxiangcun" to continuously expand their overseas markets, inviting global partners to share China's development opportunities and spread the sweetness of traditional Chinese cuisine to every corner of the world.