Shandong launches consumption season of ice-snow industry

sdchina.com2025-01-20 12:28

　　On the afternoon of January 14th, the first Shandong Consumption Season for Ice-snow Industry & Yantai Winter Consumption Season was inaugurated in Yantai, a coastal city of Shandong province. The event, with the theme of“enjoying the passion of ice and snow sports”, was attended and declared open by Song Junji, Vice Governor of Shandong.

　　The main venue for the event is located at Nanshan International Ski Resort, featuring four exhibition areas of ice-snow consumption, ice-snow industry, ice-snow culture and ice-snow sports. A total of 106 enterprises involved in skiing equipment, catering and accommodation, travel photography, and other fields of ice-snow industry showcase their products at this venue. The event announced the schedule for the first Shandong Consumption Season for Ice-snow Industry & Yantai Winter Consumption Season, with interactive connections to sub-venues in Jinan, Qingdao and Weihai. Ctrip Group and Yantai City reached a cooperation intention on projects such as attracting customers to Yantai.

　　It’s reported that the first Shandong Consumption Season for Ice-snow Industry & Yantai Winter Consumption Season is an important supporting activity of the Consumption Boosting Action 2025 in Shandong, and will last until the end of March, 2025.