机遇中国·魅力宁津|宁津商务出访团与哥伦比亚、巴西企业开展深入文化交流
宁津县委宣传部2025-03-27 13:44
3月3日至3月12日，德州市宁津县委副书记、县长张健捷一行赴哥伦比亚、巴西等国家，对体育产业和体育文化进行深入交流与合作，为宁津县的产业发展和文化传播交流注入了新的活力。
From March 3 to March 12, Zhang Jianjie, Deputy Secretary of the Ningjin County Committee and County Governor of Dezhou City, led a delegation to Colombia, Brazil, and other countries for in-depth exchanges and cooperation in the sports industry and sports culture. This initiative has infused new energy into Ningjin County’s industrial development and cultural dissemination.
在与企业代表座谈交流中，张健捷详细介绍了宁津县在体育用品领域的产业优势与发展创新成果。宁津县是中国最大的商用健身器材生产基地，产业链齐全，有健身器材企业3000余家，健身器材产品种类1000余种。宁津健身器材的市场份额占国内70%，产品远销美国、欧盟、日本等170多个国家和地区。
During discussions with enterprise representatives,Zhang Jianjie highlighted Ningjin County’s industrial strengths and innovative achievements in the sports equipment sector. Ningjin is China’s largest production base for commercial fitness equipment, boasting a complete industrial chain with over 3,000 fitness equipment enterprises and more than 1,000 product varieties. The county holds 70% of the domestic market share in fitness equipment, with products exported to over 170 countries and regions, including the United States, the European Union, and Japan.
宁津健身器材企业代表美能达健身器材股份有限公司与当地企业围绕产业合作与体育文化展开深入交流，宁津县体育产业实力和体育文化内涵，吸引了哥伦比亚、巴西企业代表的关注，双方企业代表积极交流合作需求，为未来深化产业合作奠定了坚实基础。
Meinengda Fitness Equipment Co., Ltd., a representative enterprise from Ningjin, engaged in extensive discussions with local companies on industrial collaboration and sports culture. Ningjin’s robust sports industry and rich cultural heritage attracted significant attention from Colombian and Brazilian enterprises. Representatives from both sides actively exchanged cooperation needs, laying a solid foundation for future industrial partnerships.
在文化交流环节，宁津出访团与当地企业代表深入探讨了两国特色体育文化和地域文化。宁津县商务团向企业介绍了宁津独具特色的剪纸、杂技、蟋蟀、美食等文化。宁津出访向企业代表赠送了“花开富贵”“吉祥富贵图”等图案的剪纸，并向他们详细介绍了图案内包括的中国文化的内涵。
In the cultural exchange session, the delegation introduced Ningjin’s unique cultural elements, such as paper-cutting, acrobatics, cricket culture, and local cuisine. The delegation gifted Colombian and Brazilian representatives paper-cuttings featuring designs like“Blossoming Prosperity”and“Auspicious Wealth Pattern”, accompanied by explanations of their cultural symbolism in Chinese tradition.
“宁津的健身器材很棒，他们带来的剪纸也令我们感到不可思议，中国的文化很棒，我们很期待将来进一步的合作与交流。”巴西客商若昂·佩德罗·莫赖斯说。
“Ningjin’s fitness equipment is exceptional, and their paper-cuttings are truly astonishing. Chinese culture is remarkable, and we eagerly anticipate further collaboration,”remarked João Pedro Moraes, a Brazilian business representative.
此次宁津县商务团与企业的友好交流，是“机遇中国·活力宁津”系列活动的重要组成部分。宁津县将以此次活动为契机，持续加强与哥伦比亚、巴西及其他国家和地区的经济文化交流，为宁津县的经济发展和文化交流贡献力量。
This friendly exchangemarks a key component of the“Opportunities in China, Vitality of Ningjin”initiative. Leveraging this momentum, Ningjin County will continue to strengthen economic and cultural ties with Colombia, Brazil, and other global partners, driving forward its economic growth and cultural outreach.
（通讯员：孟娟 王汝伊）