Lunan-Korea LUFE Cross-border Tie-up

幸福微市中2025-09-15 10:29

　　Recently, the Lunan Live E-commerce Smart Industrial Park in Shizhong District, Zaozhuang City, Shandong Province, reached a cooperation agreement with South Korea's Yangpyeong County's LUFE Naturalistic Toothpaste products. The two parties will conduct in-depth collaboration in areas such as product promotion, cross-border e-commerce supply chain integration, and live-streaming sales. This collaboration marks a crucial step for Shizhong District's live e-commerce industry in its international expansion and provides a new pathway for high-quality Korean brands to tap into the China market.

　　As a major live-streaming e-commerce industrial park in Zaozhuang City, it boasts over 100 professional live-streaming studios and nearly 1,000 contracted hosts, forming a complete ecosystem integrating "e-commerce platforms + influencer incubation + supply chain services". The newly introduced LUFE Toothpaste, a flagship product from South Korea's Yangpyeong County natural skincare brand, combines its core ingredient "Ecklonia cava marine extract" with Jeju Island deep-sea essence. Specializing in gentle whitening and oral care, it maintains strong market presence in South Korea.

　　This collaboration marks another implementation of the "Industry Co-creation" strategy at Lunan Live E-commerce Smart Industrial Park. The partnership with LUFE Toothpaste will further diversify the park's cross-border product offerings, propelling Shizhong District's live e-commerce industry toward premiumization and internationalization.